Oct 28, 2021
There is no doubt that stories are the most powerful vehicle for getting your audience to buy in emotionally to your message. BUT you have a limited amount of time to get your story across before their attention starts to wander.
Even TV, movies or books that you have chosen to engage with, have a finite time to grab...
Oct 21, 2021
One of the main things I teach people is how to get and keep peoples’ attention. That’s because in today’s world attention is more precious and valuable than gold.
Social media companies employ genius minds to work out better ways to keep us ‘in the matrix’, and all of us are bombarded with notifications,...
Oct 14, 2021
I wanted to do something a little different with this episode and that’s to add in some video content, so that you can see my teaching points in action.
Every month, as part of my regular newsletter, I do a talk spotlight. I share a link to a short talk and my analysis on what is good, or could be done differently to...
Oct 6, 2021
Dr Sherril Kennedy has spent many years helping organisations be more effective. First as an academic researching social psychology in relation to marketing, with organisations such as Bradford University, Cranfield School of Management, and as a founding member of the International Management Centre, the first action...